Get Game Ready
With personal care made for men
In the past, Team Unilever Shopper (TUS) Digital has created National NCAA Football and Final Four microsites for Unilever men’s products with main engagements, including sweepstakes entries and custom built videos. As a Creative Intern for Lunchbox Shopper Engagement Solutions, I was given the task of creating an interactive engagement that TUS Digital could potentially utilize in the upcoming 2016 National NCAA Final Four microsite.
The result was a series of two arcade style games that promote the NCAA Final Four theme of shooting while under pressure. During the experience, shoppers are served up educational brand messages to help coach them through their next shot. Regardless if the shopper does well or not, they will receive a coupon after playing the game and are able to share their score.