Sydney Medema  

Everyday, Dynamic Styling.

Sydney Medema and I go all the way back to the first couple weeks of our freshman year of college. She instantly became known to me as the fashion forward gal who everyone goes to for the latest trend. 

When Syd came to me and told me that she was going to dive into the blogging world with her everyday style and lifestyle focused lens, I could not have been more excited. Her simple, established and relatable style became the inspiration for her brand. Her goal is to provide relatable and dynamic styling inspiration that enables the everyday girl to feel confident for any occasion.

With a clean look and feel, the Sydney Medema brand does just that by being an approachable yet trustworthy source for followers to get useful styling, home decor, travel and all around life inspiration no matter what their lifestyle may be. 

ROLE

Branding & Website Design

BRANDING PHOTOGRAPHY

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